Chrysler has drafted 81 year old retired chairman and CEO, Lee Iacocca, for a $75 million dollar advertising campaign. The ads are expected to start airing shortly.
I feel an old Tom Paxton song coming on!
"I am changing my name to Chrysler
I am going down to Washington D.C.
I will tell some power broker
What they did for Iacocca
Will be perfectly acceptable to me
I am changing my name to Chrysler
I am headed for that great receiving line
So when they hand a million grand out
I'll be standing with my hand out
Yes sire I'll get mine"