Following the contoversy over the Australian tourist board's now famous "Where the bloody hell are you?" ad, the British Council has hit back with a series of ads of its own.The Sydney Morning Herald, reports that The British Council has launched their own "cheeky and friendly ad campaign" as part of a campaign to encourage young Australians to apply for six awards offering the chance to work with some of Britain's leading architects and designers.
One ad features a disgruntled British fashion designer angry that an Australian will be given the chance to spend six weeks working with fashion industry legends like Alexander McQueen.
At the end of the ad she says: "I hope you enjoy it, you f***er!"
That's what I like - classy advertising.
