Sunday, April 16, 2006

Tourism: Zimbabwe has potential for vibrant tourism industry

The head of the visiting French Opinion Leaders delegation Michel Lo, has said Zimbabwe has the potential of having a vibrant tourism industry in southern Africa as it has a number of tourist attractions. He made the remark following his meeting with Environment and Tourism minister Francis Nhema.

Lo added that Zimbabwe needs to pursue an aggressive and flexible marketing strategy that appeals to a wider society.

That must be the biggest understatement since Noah looked out the window and said, "Looks like we're in for a spot of rain".