Monday, January 15, 2007

Advertising: Budweiser shoots ad in New Zealand

The New Zealand Herald reports that Hollywood film-makers have begun shooting a big-budget commercial for US beer brand Budweiser in Wellington.

The commercial will screen in Ireland next month, and possibly globally later on, with Wellington hand-picked as an ideal location for filming.

The article quotes Budweiser Ireland's marketing manager Jonnie (crct) Cahill, as saying Wellington was chosen for its "sunshine and feel-good factor", as well as the "can-do attitude" of the locals.

Post: 5/10